About The Designer
Mazen El Masri
Introducing Mazen El Masri, the luminary Lebanese fashion virtuoso, whose sartorial journey commenced amidst the enchanting streets of Florence, Italy, before converging onto the bustling haute couture scene of Beirut, Lebanon.
From the illustrious halls of Polimoda to the prestigious corridors of ESMOD International, Mazen’s passion for fashion ignited a radiant flame that continues to illuminate runways worldwide. In 2010, he emerged as a beacon of innovation, seizing the coveted 1st Prize and earning an illustrious internship at the legendary Elie Saab Atelier.
Driven by an insatiable appetite for couture and an unwavering commitment to exquisite detail, Mazen fervently believes that every encounter is an opportunity for enlightenment. Through relentless communication and immersion in diverse communities, he has unlocked the doors to unparalleled perspectives, nurturing his vision to fruition.
A maestro of his craft, Mazen has honed his skills alongside renowned designers, crafting a platform for self-expression and mastery of the intricate tapestry of fashion. In 2023, the world bore witness to the dawn of Annarita,, his magnum opus, unveiled amidst the grandeur of New York’s fashion elite.
Annarita transcends borders, traversing continents to enrich the global marketplace with its fusion of modern allure and classical elegance. Each creation, a testament to Mazen’s unparalleled artistry, captivates the senses with its unparalleled uniqueness, beckoning the eye to behold its splendor. Embark on a journey with Annarita as it paints the world’s canvas with resplendent beauty, one stitch at a time.
About Annarita
Welcome to the enchanting world of Annarita, where bridal dreams are meticulously crafted into reality by the visionary Mazen El Masri.With a distinguished academic and professional pedigree in design, Mazen weaves a tapestry of elegance and sophistication that captivates the hearts of brides across North America, with a primary focus on the discerning tastes of the U.S.
At the heart of Annarita lies a thematic celebration of identity, quality, and unparalleled design, transcending cultural boundaries to embrace the richness of diversity. Our collections are not merely tailored for one, but for the kaleidoscope of souls who seek a reflection of their individuality on their special day.
Operating on a wholesale model, Annarita beckons to discerning boutiques and bridal emporiums, inviting them to embark on a journey of opulence and refinement. Our curated offerings cater to two distinct categories, each a testament to our commitment to inclusivity and accessibility.
For the discerning luxury-seeking bride, our affordable line exudes timeless sophistication, appealing to those who cherish the elegance of maturity. Meanwhile, our lower-end collection embraces the youthful vibrancy of budget-conscious brides in their twenties, ensuring that every dream is within reach.
Join us as we redefine the boundaries of bridal couture, one exquisite creation at a time. Annarita: where dreams meet destiny, and love finds its perfect expression.